Making Brands Scroll Stopping

Light blue background with yellow text reading 'The Social Plan' in a playful font.

Welcome to The Social Plan

I'm Maddie, a local social media manager based in Lexington, KY. I help local businesses show up online with confidence through thoughtful strategy, original content, and hands-on support.

Whether you're just starting or trying to stay consistent, I'm here to take social media off your plate and make it feel easy and effective.

Let’s build your presence with purpose, not pressure.

Social Media Marketing

Helping local businesses show up, stand out, and stay consistent.

Why The Social Plan?

Providing CUSTOM strategy, exclusively for you. Plus hands-on support and content that connects. No fluff, no guesswork, just consistent, local, results-driven social media.

Services

  • $500/month

    • 2 platforms managed (e.g., Instagram & Facebook)

      • 3 posts per week (12/month), including a mix of photos, graphics, and videos — up to 2 of these can be edited Reels. (Content will be shared identically to both platforms for consistency and reach)

      • Captions written for your brand voice + hashtag strategy

      • Posts scheduled and managed across all platforms

      • 2 in person content sessions/month (Lexington area, up to 1 hour each)

      • Bi weekly check ins (stay aligned on goals + content planning)

      • Priority communication (via text, voice memo, or email)

  • $1,000/month

    • Management of up to 3 platforms (Instagram, Facebook, TikTok)

      • 5 posts per week (20/month), including a mix of photos, graphics, and videos — up to 4 of these can be edited Reels or TikToks (Content will be shared identically to both platforms for consistency and reach)

      • Captions written for your brand voice + hashtag strategy

      • Posts scheduled and managed across all platforms

      • 4 in person content sessions/month (Lexington area, up to 1 hour each)

      • Bi weekly check ins (stay aligned on goals + content planning)

      • Priority communication (via text, voice memo, or email)

  • Add any of these to your package, or purchase them individually as needed.

    • Content Session – Book an in-person content session

      • Reels or TikTok Editing – Short-form video editing for higher engagement (you must provide the content)

      • Additional Platform – Add another social media platform to your management plan

      • Account Setup – Full setup for new or existing platforms (bio, profile image, business info)

      • Engagement support (replying to comments and DMs during business hours)

      • Custom-designed graphics

Proud Member Of

Proud member of the Building Industry Association of Central Kentucky, The Nonprofit Arm of the Building Industry Association of Central KY, and the Frankfort Area Chamber of Commerce, supporting local business growth and community collaboration throughout the Bluegrass.

Logo of BIA, Building Industry Association of Central Kentucky
Logo of BIA Cares, Building Industry Association of Central Kentucky Nonprofit Foundation.
Logo for Frankfort Area Chamber of Commerce Kentucky Distilled, featuring colorful abstract shapes and text.